Training & Case Studies

Episode 11: The Wrong Sales Can Hurt Your Business

Episode 11: The Wrong Sales Can Hurt Your Business

In this episode, Michael breaks down why not all business is created equal, and how the wrong business can actually hurt you in the long run.  Service selling is the equivalent of getting into a romantic relationship.  Not that you’re hooking up with clients.  But...

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Episode 10: From TV Producer To Digital Agency Owner

Episode 10: From TV Producer To Digital Agency Owner

In this episode Michael and special guest, Jennifer Sunnerton of Moko Media, discuss how to pivot careers and take the plunge into Entrepreneurship.  From diving in with no sales experience to why it’s crucial to selectively choose your clients from the jump, Michael...

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Episode 6: How To Start A Service Business

Episode 6: How To Start A Service Business

In today’s show Michael breaks down his top strategies and tips for starting a service-based business with zero clients, how to scale your service, and why you should never work for free. In this episode you will learn: How to start a service business with zero...

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Episode 5: The Importance of Client Follow Ups

Episode 5: The Importance of Client Follow Ups

In today’s show Michael breaks down common mistakes business owners make when following up with client meetings, how to mediate extra work, and the importance of properly managing client follow-ups. In this episode you will learn: Why follow up meetings are critical...

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