In today’s show Michael breaks down common mistakes business owners make when following up with client meetings, how to mediate extra work, and the importance of properly managing client follow-ups. In this episode you will learn: Why follow up meetings are critical...

In today’s show, Michael sits with former Entertainment executive Jeff Stein who now consults business executives and actors on how to get what they want, by getting honest about WHAT they want and WHY they want. In this episode, you will learn. Why your success is a...

Today Michael Alaniz sits with Peare Media founder, Kristen Hinman to discuss the world of PR and how any business can generate PR using a 3-step approach. Kristen’s background in PR was focused primarily on Celebrity Brands and getting them featured on major media...

In today’s episode we’re debunking one of the most common myths when it comes to your business: the idea that free consultations generate more business.  From why giving away your services for free can result in fewer quality conversions to how to effectively leverage...

My name is Michael Alaniz and I am the founder of a digital marketing agency in Southern California. I’ve spent the last 10 years combining my direct sales background with a passion for internet marketing. And through all of the online and offline strategies I’ve...